Why CRM is Essential for SMBs: 8 Reasons You Should Start Using a CRM

Why SMBs Need CRM to succeed in business?

Small business owners and startups have a common challenge over years and years.   Competing with larger competitors!   As large corporations have more size and resources, gaining an edge over has always been a problem for small-sized businesses.  Thanks to the new emerging technologies, small businesses now have more chances with agility and everything! Here you can […]

Provide a Better Shopper Experience in Retail for Exclusive Customer Journey

How to boost customer journey with shopper experience in retail

Retailing has been evolving for years and today, it becomes more complex than ever before! Today’s successful retailers know how to keep up with the changing retail landscape by considering shopper’s actions, expectations, and desires! The conducted report by Salesforce and Publicis provides excellent insights and a real pulse on today’s world of shoppers. They […]

Price Vocabulary: 3 Ways to Increase Customer Engagement in Retail

How price vocabulary help retailers to increase customer engagement

What is price vocabulary? The price of an item is not just a number that shows the item’s value but contains unique information. A price vocabulary is a unique and consistent set of prices, particularly price endings, plus other symbols such as glyphs, numerical codes, and sale tags of specific colors that a seller can […]

How to Provide The Best Shopping Experience in Retail

How to Provide The Best Shopping Experience in Retail

Today, consumers expect companies and brands to provide tailored shopping experiences at the right time and place.  Today’s online and pick-up-in-store programs as well as the mobile payment systems drive consumers to expect highly personalized customer journeys in the buying journey.  The customer journey is now the primary vehicle for the best customer experience. Unfortunately, […]

How to Boost Sales with Consumer Goods Cloud

How to boost sales with Salesforce Consumer Good Cloud?

Today’s consumers have more choices than ever before and the consumer journey itself has evolved. According to Salesforce, the consumer goods industries will change more in the next 10 years than they have over the past 40!  Today, every single one of us undergoes a different digital journey when we’re making a purchasing decision! In […]

3 Reasons to Work with Salesforce Partner & Tips for Choosing the Best One!

Everything you should know about Salesforce Consultancy

The massive development in new technologies and innovations drives us to take advantage of it. However, even with the big motivation for joining the digital transformation, we mostly encounter the dilemma of how to do it properly for our business. There’s no surprise that we all ask such questions like; How can I deploy new […]

What is Salesforce?

Everything you should know about Salesforce.

As a cloud-based customer relationship platform, Salesforce brings companies and customers together with a single view of information. Different than local CRM’s out there, Salesforce has grown to provide a much wider range of services than basics. That’s why it is known a 360-scale Customer Success platform and world’s leading CRM platform! Salesforce platform comes […]

We’re Excited to Announce Tekna has Rebranded as Vesium!

We are rebranded as Vesium.

Say Hi to Vesium! We are happy to announce that we’ve rebranded as Vesium with our new logo and website to provide our customers with a brand unique experience! Vesium marks an essential milestone in our journey, providing an opportunity to reflect our mission globally as we move forward into an exciting future. For us, […]